Marijuana can affect the way teenagers think, feel, and function. So understanding the facts is an important part of making informed decisions.
Created for the Washington State Department of Health, this series of animations was designed to communicate those facts without judgment or scare tactics. Just clear information, delivered through short, playful animations that make a serious subject feel approachable and easy to understand.
WADOH. Marijuana facts
Client: Washington Department of Health
Art Direction: GMMB
Design and Animation: Ginger Fox
The visual approach followed the same philosophy: colorful, energetic, and full of personality, using humor and playful character animation to connect with a younger audience without undermining the importance of the message.